Discover our Desigual “UNEXPECTED” SS18 Show at New York Fashion Week directed by Jean-Paul Goude. On September 2017, Desigual revealed its Spring/Summer 2018 collection on the runway for NYFW. The catwalk marked Jean-Paul Goude’s first step as Artistic Advisor of the brand. For this catwalk, he created an immersive experience to celebrate diversity and originality, values that he said defined him and the brand at the same time. The choreography was overseen by Ryan Heffington, and the music was created by Sam Spiegel to give this runway the “Unexpected” touch, essential to Desigual, pushing further the boundaries of imagination and changing the rules of how a runway is supposed to go.
The inspiration for the women’s fashion Spring/Summer 2018 collection was mixing a large variety of destinations, from Exotic jungles to psychedelic forests. An incredible trip that, in a splash of colours, expressed the importance of creativity and art through cross-cultural references. The fashion trends to note for the next season are raffia, marine striping and kimonos, all gathered in fluid silhouette and comfortable outfits. Leather and denim are still important pieces in this season wardrobe, coming in a great selection of patterns and geometric prints. Bohemian skirts and dresses will never get out of style, and for this catwalk we matched them with Tahitian flowers and golden jewellery. Mickey Mouse even showed his face on the runway! Enjoy a Desigual experience and get inspired by our 2018 Spring Summer collection. Don’t miss it!
Show directed by Jean-Paul Goude
Choreography: Ryan Heffington
Music: Sam Spiegel